Software & SaaS
Head-to-head comparisons of the software small teams and creators actually pay for — email and newsletter platforms, hosting, productivity, and web tools — with the pick we'd make and why.
9 articles
Essential Guides
Cloudways is the best cloud hosting for small business
Cloudways is our pick for cloud hosting for small business because it puts managed WordPress and PHP hosting on top of DigitalOcean, Vultr, AWS, or Google...
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Best email marketing for nonprofits: MailerLite leads
MailerLite is our pick for nonprofit email marketing: its free plan covers a small donor list, paid tiers stay inexpensive as that list grows, and its...
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Best cheap email marketing software: MailerLite leads
MailerLite is our pick for cheap email marketing software: its free plan covers up to 250 subscribers and 2,500 emails a month, and paid tiers start at $12 a...
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Cloudways is the best cloud hosting for small business
Cloudways is our pick for cloud hosting for small business because it puts managed WordPress and PHP hosting on top of DigitalOcean, Vultr, AWS, or Google...
Best email marketing for nonprofits: MailerLite leads
MailerLite is our pick for nonprofit email marketing: its free plan covers a small donor list, paid tiers stay inexpensive as that list grows, and its...
Best cheap email marketing software: MailerLite leads
MailerLite is our pick for cheap email marketing software: its free plan covers up to 250 subscribers and 2,500 emails a month, and paid tiers start at $12 a...
Best WooCommerce hosting: why Cloudways is our pick
Cloudways is our pick for WooCommerce hosting: managed servers on DigitalOcean, Vultr, AWS, or Google Cloud, billed monthly with no contract, and you scale the...
beehiiv vs Substack: why beehiiv wins for newsletter growth
beehiiv is our pick over Substack for anyone whose goal is growing a newsletter, not just publishing one. Substack remains the easier place to start writing...
MailerLite vs Mailchimp: why MailerLite wins for most teams
MailerLite is our pick over Mailchimp for most teams: it covers the core work of campaigns, automations, forms, and landing pages at a lower cost per...
Best Substack alternative: why beehiiv beats Ghost and Kit
beehiiv is our pick for anyone leaving Substack, and it wins on the two things Substack gets wrong: a flat monthly fee instead of a 10% cut of every paid...
Best Managed WordPress Hosting: Why Kinsta Is Our Pick
Kinsta is the best managed WordPress host for most teams that treat their site as a revenue channel, and it earns that spot on performance, support quality,...
Best Newsletter Software: Why Kit (ConvertKit) Wins
Kit (ConvertKit) is the best newsletter software for creators who sell something: courses, paid newsletters, templates, or sponsorships. It replaces the...